Is it possible to teach customize to save its variables using single quote `'` instead of `quote`?

Example:
<!-- language: lisp -->

    …
    '(package-archives '(("gnu"   . "http://elpa.gnu.org/packages/")
                         ("melpa" . "http://melpa.org/packages/")))
    …

instead of:

    …
    '(package-archives (quote (("gnu"   . "http://elpa.gnu.org/packages/")
                               ("melpa" . "http://melpa.org/packages/"))))
    …