In Elisp, I want to insert the contents of the "gazonk" JSON block into a variable.

```
#+name: gazonk
#+begin_src json
{
  xyzzy "
}
#+end_src
```

, but I just get "End of file during parsing"

```
#+BEGIN_SRC elisp :noweb yes
(setq example-data "<<gazonk>>")
#+END_SRC
```

Obviously, it's not valid JSON, but I want to insert the verbatim contents;)

EDIT: Here is a better example: 

Here's valid JSON
```
#+name: gazonk
#+begin_src json
{
  "GivenName" : "Mortimer",
  "SurName" : "Smith",
  "NameSuffixText" : "Sr",
  "PreferredName" : "Morty",
}
#+end_src
```

Here's valid JSON, but enclosed, so not really valid;)

```
#+name: gazonk_enclosed
#+begin_src json
"
{
  "GivenName" : "Mortimer",
  "SurName" : "Smith",
  "NameSuffixText" : "Sr",
  "PreferredName" : "Morty",
}
"
#+end_src
```

This doesn't work with valid json
```
#+BEGIN_SRC elisp :results verbatim drawer :noweb yes
  (setq data <<gazonk>>)
#+END_SRC
```

, but this works
```
#+BEGIN_SRC elisp :results verbatim drawer :noweb yes
  (setq data <<gazonk_enclosed>>)
#+END_SRC
```