Font lock of inline code in org-mode?

Question

When using org-mode as a front-end to LaTeX, I'm making heavy use of inline code like @@latex:\textit{something italic}@@. Right now, this is mainly displayed as normal text (with proportional font and only \textit appearing monospaced). It would be great if this could be changed in two respects, making it more similar to code blocks that start with, e.g., #+BEGIN_EXPORT latex:

1. @@latex: and @@ are greyed out;
2. the content (i.e. \textit{something italic}) is shown using the regular LaTeX font lock.

How can I get to this?

Answer 1

I found out that my wishes can be fullfilled with this:

(font-lock-add-keywords 
 'org-mode
 '(("\\(@@latex:\\)\\(.*?\\)\\(@@\\)"
        (1 font-lock-comment-face)
        (2 '(org-latex-and-related))
        (3 font-lock-comment-face))
     ))

A reasonable alternative to (org-latex-and-related) would be (org-block).